Do you struggle to write about yourself and your business?
Do you want to improve your content marketing but don't know where to start?
Welcome to The Story Cave where I'll guide you on your way to writing for your business so you capture your audience's interest and let them get to know you.
I'm Rachel Extance. I was a journalist for 15 years and have run my own business since 2017. I use my journalism skills to spot what people want to know about you and what they will find interesting. Then I help you tie it back to your services, all while demonstrating your knowledge and expertise.
Want to start writing about your business but not sure what to put on your blog? Get some inspiration with 12 topics to write about which will help you share who you are and what your business does.
It’s lonely writing on your own, trying to come up with all the ideas yourself, then making yourself sit and write them, while thinking about all the other things you need to do in your business. In Rachel's Writing Club we do the writing together.
Introduce yourself with confidence on your website and as a guest by following this self-led course with option to get personalised feedback.
Are you wondering how to write about your business? You've got so many ideas going round in your head. Master Your Message is a 90 minute 1:1 call with me where we develop your key message and the content pillars you need to support it.
Are you going to be away from your desk but don't want people to stop seeing your business? You need Summertime Visibility! This mini-course walks you through how to quickly create quality content for LinkedIn and elsewhere.
Develop your thought leadership and build your personal brand so you can attract your ideal clients.